8×8 AI Studio:
Build AI agents around how your business works
Create, test and deploy conversational and agentic AI agents across voice and digital channels with 8×8 AI Studio.
Move beyond basic chatbots
Traditional chatbots and automated phone menus depend heavily on predefined options, scripts and decision trees.
They can work well when a customer follows the expected path, but often struggle when the language, context or request changes.
8×8 AI Studio is designed to allow organisations to build more flexible AI agents. Instead of manually scripting every possible interaction, users can describe what the agent should achieve and use the AI Studio Builder to design, test and deploy it.
8×8 states that the builder can create agents without specialist developers, rigid decision trees or scripted paths.
What is 8×8 AI Studio?
8×8 AI Studio is an AI agent creation and deployment environment built into the wider 8×8 communications platform.
It is designed to support organisations as they progress from an initial conversational AI agent to more advanced, autonomous workflows.
The platform can support voice, digital messaging, SMS and WhatsApp without requiring a separate channel integration project for every agent. It can also connect agents with the systems and data needed to complete defined actions.
Describe it. Test it. Deploy it.
Describe the required outcome
Begin by defining what the AI agent needs to achieve, who it will support and which boundaries it must follow. This could be answering a set of customer questions, routing calls, gathering lead information or creating a support ticket.
Design the conversation
The AI Studio Builder creates an agent around the intended purpose, information and instructions. The experience can then be reviewed and refined around the language customers are likely to use.
Connect the agent
Link the agent with relevant communications channels, knowledge sources, CRM platforms, ticketing tools or wider business systems.
Define actions and escalation
Specify what the agent is authorised to do, when it should request more information and when it must transfer the interaction to an employee.
Test the complete journey
Validate the agent’s responses, actions, system access, handovers and exception handling before launch.
Deploy and improve
Launch the agent across the selected channels and use interaction data and feedback to improve its performance.
Improve experiences across your organisation
AI receptionist
Answer incoming calls, identify the reason for contact, provide information and route callers to the appropriate person or location.
Customer service agent
Handle common enquiries, retrieve relevant information and escalate complex requests to an employee.
Sales qualification agent
Capture inbound enquiries, ask qualification questions, record information and transfer suitable opportunities to sales. 8×8 identifies inbound lead capture, qualification workflows and CRM handoff as a current AI Studio use case.
Appointment and booking agent
Support customers with appointment requests, changes, confirmations and routine booking information.
IT helpdesk agent
Answer common support questions, gather diagnostic information and create a ticket when further assistance is needed.
Internal knowledge agent
Help employees locate approved information, policies, processes or documentation through a conversational interface.
Collections or payment-support agent
Provide account information, issue reminders, gather required details and connect the customer with an appropriate approved payment process.
Multi-location routing agent
Identify the customer’s location or requirement and direct them to the correct branch, service or department.
Let’s discuss the best use case to test your first AI Agent
Why choose Future Voice for 8×8?
Conversational AI
Conversational AI interprets natural language and produces an appropriate response.
It is useful for answering questions, gathering information and guiding a customer through an interaction.
Agentic AI
Agentic AI is designed to work towards an outcome.
It can combine multiple steps, connect with wider systems and take authorised actions rather than simply producing a response.
For example, a conversational AI agent may tell a customer how to report a fault. An agentic AI workflow could gather the fault information, check the customer record, create a ticket, schedule a follow-up and confirm what happens next.
8×8 positions AI Studio as supporting progression from an initial conversational agent to autonomous, multi-step workflows.
Connect agents with your existing systems
Depending on your environment and requirements, Future Voice can help connect AI Studio with:
- CRM platforms
- Customer databases
- Ticketing systems
- Knowledge bases
- Appointment systems
- Order information
- Internal documentation
- Contact centre workflows
- Communications channels
- Specialist business applications
These integrations can allow the agent to retrieve approved information, record customer details, create tasks or complete other authorised activities.
Human handover without starting again
Customers should not have to repeat everything when an AI interaction is transferred to an employee.
8×8 AI Studio allows organisations to define when a handover should occur and preserve context for the receiving employee. It also provides controls around escalation, access and agent behaviour.
We will help define:
- Which requests require an employee
- Which words, situations or conditions trigger escalation
- Where the interaction should be routed
- What information should accompany it
- Which actions the AI must not complete
- How failed or unexpected interactions should be handled
AI governance built into the project
Deploying an AI agent requires more than creating a successful demonstration.
Before launch, organisations should consider:
- Data access and permissions
- Information accuracy
- Approved knowledge sources
- Authentication requirements
- Customer transparency
- Escalation processes
- Monitoring and quality assurance
- Human oversight
- System resilience
- Recording and retention
- Risk and compliance requirements
We incorporate these considerations into discovery, design, testing and deployment.
From proof of concept to production
Discovery workshop
Journey design
Proof of concept
Integration
Testing
The agent is tested against expected requests, unexpected phrasing, failed actions and escalation scenarios.
Deployment
Following approval, the agent is launched into the production environment with appropriate support.
Optimisation
Interaction data and feedback are reviewed to refine the experience and identify further opportunities.
Why implement AI Studio with Future Voice?
We start with the business case
Our team will focus on the customer or operational problem before defining the technology.
We connect the complete journey
Our experience spans business communications, contact centre, CRM integration and workflow design.
We reduce implementation risk
A proof-of-concept-led approach allows you to validate the experience before committing to a wider deployment.
We maintain human oversight
We help establish clear boundaries, escalation paths and controls around how the agent operates.
We expand at the right pace
Once the initial use case is delivering value, we can help identify where AI agents or connected workflows could be introduced next.
Frequently Asked Questions
What is 8×8 AI Studio?
8×8 AI Studio is a platform for creating and deploying conversational and agentic AI agents. It is built into the wider 8×8 communications platform and supports use cases across voice and digital channels.
Do we need developers to create an AI agent?
8×8 AI Studio is designed to reduce dependence on specialist development by allowing users to describe what the agent should do. Technical expertise may still be required for integrations, data access, governance and more complex workflows.
Which channels does 8×8 AI Studio support?
8×8 currently identifies voice, digital channels, SMS and WhatsApp as pre-connected channels within AI Studio.
Can an AI agent complete actions?
Yes. Depending on its configuration and integrations, an agent may be able to gather information, update a system, create a ticket, initiate a workflow or complete another authorised task.
Can AI Studio integrate with Salesforce?
8×8 identifies Salesforce integration and CRM handoff within its published AI Studio use cases. Other CRM integrations will depend on the available platform capabilities and project requirements.
What happens when the AI cannot help?
The agent can be configured to escalate the interaction to an employee according to defined triggers and routing rules. Relevant context can be retained during the transfer.
Can we use our existing knowledge base?
Potentially, subject to its format, accuracy, accessibility and the proposed solution design. Knowledge should be reviewed before it is made available to an AI agent.
How long does it take to create an AI agent?
The timescale depends on the complexity of the journey, required integrations, data availability, governance and testing. A focused, low-complexity proof of concept can normally be delivered faster than a multi-system autonomous workflow.
Should we start with conversational or agentic AI?
Most organisations should begin with the simplest solution capable of achieving the intended outcome. A contained conversational use case may provide a practical starting point before introducing more complex actions and workflows.
Can Future Voice manage the complete implementation?
Yes. Future Voice can support use-case discovery, solution design, proof of concept, integration, testing, deployment, user adoption and ongoing optimisation.




